Seven reasons to visit South Korea in 2025

Matt Cheok recommends a mix of experiences in South Korea, including flower fields, libraries and 50 phallic statues in Gangwon Province ⚠️ Warning: includes image of phallic statue 🍆

4 mins
Written by:
Matt Cheok

Like many during the COVID lockdowns, I found myself scrolling on Netflix. After being drawn in by the viral show Squid Game, I stumbled upon the beautiful world of K-dramas.

This then saw me become obsessed with Korean cuisine, even learning to make the delicious fried chicken and sizzling KBBQ myself. I was utterly hooked, and as travel restrictions lifted and we Aussies regained our freedom, my curiosity led me to the heart of the Hallyu Wave: South Korea.

After exploring the country for the past three months, I can confidently say it offers much more than just the pop-culture buzz! So, here are seven reasons why Korea deserves a spot on your 2025 travel bucket list.

1. Visit Samcheok for the Canola Flowers

Stretching along Korea's eastern mainland lies Samcheok city, which coincidentally shares my sister's name and was the original reason I wanted to visit (since our surname isn’t all that common).

To my surprise, I also chanced upon some incredible Canola Flower fields in full bloom, which was definitely the highlight of my trip. These vibrant fields come alive each spring, typically from late April to early May. Visiting during this time allows you to experience the Mangbang Canola Flower Festival.

While less explored than Korea's major cities, the Gangwon Province's coastline boasts a fantastic selection of beaches, all conveniently connected by an accessible, albeit infrequent, bus system.

The Mangbang Canola Flower fields, Samcheok 📸 Matt Cheok
2. Marvel at Starfield Library in Seoul

Hidden amidst the sprawling COEX Mall in Seoul, the Starfield Library is an architectural masterpiece with two towering 13-metre-high bookshelves accessible by escalator.

While the library is bursting with activity during the day, visiting in the evening is truly unforgettable. The illuminated bookshelves create the most beautiful backdrop, and the quieter atmosphere allows for a more peaceful and immersive experience.

Be sure to snap a photo with the iconic 'Gangnam Style' sculpture at the mall's entrance – a fun (but potentially embarrassing) way to live out your K-pop dreams!

Starfield Library, bathed in its evening glow, is best viewed at night 📸 Matt Cheok
3. Get your own adorable Acorn Caricature

Would you believe my most cherished Korean souvenir was created in a few minutes? In Seoul's vibrant neighbourhoods like Hongdae and Insadong, you'll find talented artists who can turn you into a cartoon character. Simply take a seat and let them work their magic.

Acorn caricatures offer a refreshing twist on traditional caricatures, featuring large, expressive eyes, playfully capturing the subject, often highlighting your most distinctive features (in this case, my eyes and hair).

A personalised Acorn drawing in Seoul 📸 Matt Cheok

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